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StorSimple Named 2012 Emerging Vendor by CRN and UBM Channel

  
  
  
  
  
  

Cloud-integrated Enterprise Storage Provider Honored for Channel Strategy

Santa Clara, Calif. – August 27, 2012 – StorSimple, the leading provider of cloud-integrated enterprise storage for Windows and VMware infrastructure, today announced it has been selected by UBM Channel and CRN as a 2012 Emerging Technology Vendor.  The annual list features the most innovative vendors who not only deliver technology that is easy to use, but can generate the high margins solution providers require. The vendors that make up the CRN Emerging Technology Vendor list were founded in 2006 or later, have revenue under $1 billion and have an active U.S. channel strategy. 

Among these Emerging Vendors are companies that have already established themselves in their market segment and others that are already making an impact despite a recent launch.  Each organization on the list represents a new partnership and go-to-market opportunity for solution providers looking to identify new vendor partners.

StorSimple is the leading provider of cloud-integrated enterprise storage, a new category of storage systems that combines primary, backup, archive and disaster recovery (DR) capabilities in the cloud. Leveraging high-performance storage with SSDs and hard drives in the appliance, the company’s solutions provide enterprise-level capabilities such as 100TB of local capacity, up to 80 percent faster DR times and the ability to run across multiple clouds. StorSimple appliances are the only cloud storage solutions to have received certification for both Windows Server 2008 and VMware.

The company works with resellers worldwide, including traditional solution providers who sell VMware, servers and storage, as well as regional storage VARs who have not worked with cloud solutions and large VARs who have not worked with storage. StorSimple appliances offer channel partners and VARs increased potential revenue through the opportunity of selling an iSCSI SAN with cloud integration. Solution providers typically see a margin of 30 percent for the hardware sale as well as 25 percent of annual cloud storage fees as well as good margins on capacity licenses and support services.

“Emerging doesn't mean what it used to,” said Kelley Damore, VP, Editorial Director, UBM Channel. “And this collection of up-and-comers and new-to-the-game vendors is on an upward trajectory that a host of young companies that preceded them could barely imagine. With new innovations like cloud computing and virtualization speeding up the pace of innovation, and technology mainstays like storage and networking branching off into new directions, this list encapsulates a tectonic technology shift where the recently founded are starting to rule the roost and become household names much more quickly than in the past.  We congratulate each vendor on the list and congratulate them for placing an emphasis on innovation and ease of use, features that are the hallmark of any successful channel offering.”

Final selection to the Emerging Technology Vendor list was made by the CRN editorial team after a review of submitted information. To view a sample of the list and read the editorial accompaniment visit www.CRN.com. 

“We are honored to be recognized as one of the rising stars in our industry as we continue to build our customer base through channel partners, bringing affordability and innovation to the cloud storage market,” said Bill Cordero, VP, Worldwide Channels, StorSimple. “The CRN Emerging Vendors Award represents StorSimple’s success in pioneering the category of cloud-integrated storage, due in large part to our channel strategy and strong VAR partners.”

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.

UBM Channel
UBM Channel (www.ubmchannel.com) is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at http://www.ubmchannel.com. Follow us on Twitter at http://twitter.com/ubmchannel.

UBM plc

UBM plc (www.ubm.com) is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

 

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Agency Contact:                                

Amanda Breeding

Lois Paul and Partners

(617) 986-5731

Amanda_Breeding@lpp.com

StorSimple Customer Presentation to Showcase at Amazon Web Services Storage Summit 2012

  
  
  
  
  
  

Fortune 1000 user experience shows how cloud-integrated enterprise storage addresses VMware sprawl

Santa Clara, Calif. – June 5, 2012 – StorSimple today previewed its participation in this week’s Amazon Web Services (AWS) Cloud Storage for the Enterprise event in New York, NY on June 6, 2012. StorSimple CEO Ursheet Parikh will present the mid-day keynote session alongside BMC Software, a StorSimple customer. “Extending your storage into the cloud for storage, backup, disaster recovery” will discuss cloud-integrated enterprise storage as a way to extend on-premise storage to Amazon S3. 

StorSimple and BMC Software, a Fortune 1000 company, will participate in AWS Cloud Storage for the Enterprise highlighting the innovative case study in using Amazon S3 to reduce costs, improve operations and drive innovation across the enterprise. The presentation will discuss the benefits of cloud-integrated enterprise storage applying the experience of BMC Software, who used StorSimple’s solutions to control VM sprawl

“StorSimple has had the opportunity to work alongside companies like AWS and BMC Software to help drive innovation and offer solutions for enterprises to take advantage of cloud storage,” said Bridget Warwick, CMO of StorSimple. “BMC Software has a great success story for cloud-integrated enterprise storage, and we are thankful for their willingness to share that experience with the AWS community.” 

With over 13,000 VM images, BMC Software, a 2 billion dollar software company with over 6,000 employees, was experiencing significant VM sprawl, putting strain on the infrastructure. The combined StorSimple and Amazon S3 enterprise-class solution helped to efficiently manage the growing VM footprint while maintaining local, on-premise performance, resolve backup challenges and provide disaster recovery for the remote offices. In addition to significant cost savings due to the combined solution, the resulting reduction in space, power and cooling requirements deferred the need for a new data-center build out. 

BMC Software operates over 600 VMware ESX servers.The majority of VMs were inactive and full backups were a costly challenge. To avoid additional SAN purchases, BMC Software deployed StorSimple cloud-integrated enterprise storage appliances that allow BMC to use on-premise SAN storage for storing the working set (i.e. data required to maintain application performance while intelligently tiering the non-working set) to Amazon S3 storage to reduce costs and simplify VM management. 

Cloud-integrated enterprise storage is an emerging category of storage solutions that consolidatesprimary storage, archive, backup and disaster recovery through seamless integration with cloud services such as Amazon S3. By combining SAN storage and cloud data management on an enterprise-class platform, these solutions enable new levels of speed, simplicity and reliability for backup and recovery while reducing both primary storage and data protection costs. 

StorSimple has a strategic relationship with Amazon Web Services, and also spoke alongside a customer during the last Amazon Web Services (AWS) Summit , held earlier this year. 

For more information on the AWS Cloud Storage for the Enterprise summit, please visit http://aws.amazon.com/cloud-storage-summit-nyc/. For more information on StorSimple’s solutions, please download a Cloud Integrated-Enterprise Storage Relief Kit now.

To learn more about how StorSimple and Amazon S3 cloud storage are changing one of the most risk-averse industries in all of IT - enterprise storage - please register here for a webinar titled “Cloud backup, cloud archiving, cloud tiering and cloud DR – What your current storage vendors don’t want you to know.” 

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.

 

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

 

StorSimple Cloud-integrated Enterprise Storage Connects Enterprises to HP Cloud Services

  
  
  
  
  
  

StorSimple works with HP to offer enterprises an open approach to cloud storage.

Santa Clara, Calif. -- May 10, 2012 – StorSimple today announced that its family of Cloud-integrated enterprise storage appliances supports HP Cloud Services (http://hpcloud.com). Enterprises can now consolidate primary, backup, archive and disaster recovery storage into a single StorSimple cloud-integrated storage system connected to HP Cloud Services, driving a reduction in storage TCO of 60 to 80 percent in many cases. StorSimple customers can mix and match HP Cloud Services with any other cloud storage services they are currently using, eliminating the vendor lock-in on the data center floor that is common with traditional SANs.

“HP’s open-source approach to cloud services encourages customers to deploy applications in HP Cloud Services with the confidence that they will not be locked into one particular service provider.” said Steve Querner, vice president of sales for StorSimple. “Cloud-integrated enterprise storage from StorSimple provides the same open approach to cloud storage by certifying multiple leading cloud storage services. When adopting an open approach to cloud storage, customers should insist on features that facilitate cross-cloud functionality without compromising on an enterprise high availability feature set.”

HP Cloud Services public beta offering is certified by StorSimple and supports the full range of StorSimple cloud data management features, including Cloud Snapshots™, thin restores, non-disruptive upgrades and dual path redundancy. StorSimple customers can now use HP Cloud Object Storage as a tier of storage, transparently extending their Windows and Linux datasets, which could be running on VMware and Hyper-V, into the cloud.

A key benefit of HP Cloud Services is the open-source approach. Aligned with HP’s approach to a customer-choice model, StorSimple cloud-integrated enterprise storage systems allow HP Cloud Services customers to simultaneously store complete sets of data across multiple cloud providers. This open architecture prevents the limitations of vendor lock-in in data centers for enterprise customers.

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.

 

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

 

StorSimple Customer Highlights Cloud-integrated Enterprise Storage Solution at AWS Summit 2012

  
  
  
  
  
  

The First Church of Christ, Scientist To Discuss How to Flatten Chronic Data Center Costs Using StorSimple 5020 and Amazon S3

Santa Clara, Calif. – April 18, 2012StorSimple today previewed a presentation to be given by its customer at the Amazon Web Services (AWS) Summit 2012 in New York City on April 19, 2012. The talk by Terry Barbounis of The First Church of Christ, Scientist will highlight StorSimple’s Gold-level presence at the event. StorSimple and its customer will discuss how to dramatically reduce data center costs using cloud-integrated enterprise storage. StorSimple achieved this presence at the AWS Summit based upon the strategic nature of this category of solution for Amazon S3 customers.

The First Church of Christ, Scientist will share important perspectives on its journey to adopt cloud-integrated enterprise storage, highlight the dramatic benefits and cost savings, and discuss how it is an integral part of its long-term strategy. The speaker session is particularly relevant to enterprises that want to leverage Amazon S3 storage while continuing to deploy high-performance on-premise storage for a broad range of applications and workloads.

“We are extremely grateful that The First Church of Christ, Scientist agreed to tell its story about the combination of StorSimple and Amazon S3 as part of its overall strategy to utilize cloud services and shift from a capex to opex model,” said Bridget Warwick, StorSimple CMO. “We’re also pleased that Amazon recognized the value that this presentation will provide to AWS Summit attendees.”

“I’m looking forward to sharing our experience with StorSimple with my peers at the AWS Summit,” said Terry Barbounis, cloud consultant, The First Church of Christ, Scientist. “Cloud-integrated enterprise storage fits our need to consolidate primary, backup, archive and disaster recovery functions and eliminate expensive backup equipment used for data protection. StorSimple brings us the best combination of features and price, and a client team that works as partners with us, which proved their value before purchase.”

Cloud-integrated enterprise storage is an emerging category of storage solution that consolidates primary, archive, backup and disaster recovery through seamless integration with the cloud.  By combining SAN storage and cloud data management on an enterprise-class platform, these solutions enable new levels of speed, simplicity and reliability for backup and recovery while reducing both primary and data protection costs.

The First Church of Christ, Scientist is a global organization with branches in 75 countries. It is also well known for its international news organization, The Christian Science Monitor. It uses AWS and S3 to create an IT utility that allows it to cross-charge infrastructure costs to their departmental customers who can choose to scale up or scale back, including storage capacity.

The Church purchased a pair of StorSimple 5020 cloud-integrated enterprise storage appliances for its VMware and Windows-based file shares. Amazon S3 storage is used as a tier for inactive data on primary storage, as an on-line archive for historical files, as a replacement for backup tapes and as an off-site disaster recovery repository.  In addition, automating snapshots and backups means the IT team at the Church saves hours each week by not having to manage backup and tape media. They use multiple regions in S3 for redundant protection against unexpected service or communication outages.

The StorSimple system de-duplicates and compresses data it stores on disk. Reducing data this way allowed the Church to scale back the amount of storage they need by more than 80% compared to its previous Fibre Channel SAN. In addition, StorSimple’s data reduction saves the Church on every gigabyte that is transferred and stored in the cloud.

For more information on StorSimple at the AWS Summit 2012, please visit http://www.storsimple.com/aws-nyc-summit. For more information on StorSimple’s cloud-integrated enterprise storage solutions, please visit http://www.storsimple.com/product-overview/.

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.

 

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Agency Contact:                                              

Amanda Breeding

Lois Paul and Partners

(617) 986-5731

Amanda_Breeding@lpp.com

StorSimple Delivers Second Generation Solutions for Cloud-integrated Enterprise Storage

  
  
  
  
  
  

New versions of award-winning products add greater capacity, up to 100x faster data recovery and 60 to 80 percent lower TCO across larger workloads and more applications

Santa Clara, Calif. – April 3, 2012 – StorSimple today announced the immediate availability of its extended family of cloud-integrated enterprise storage products.

The new StorSimple 5020, 5520, 7020 and 7520 appliances with software version 2.0 support larger enterprise workloads and data sets with an increased capacity amount of up to 100TB of usable local storage. Performance enhancements in cloud data management provide up to 100x faster cloud-based disaster recovery compared to traditional backup in the cloud. These new capabilities allow customers to use StorSimple to reduce storage TCO by 60 to 80 percent and further drive cloud-integrated enterprise storage to mainstream use cases.

Cloud-integrated enterprise storage is an emerging category of storage solution that consolidates primary, archive, backup and disaster recovery through seamless integration with the cloud. By combining SAN storage and cloud data management on an enterprise-class platform, these appliances enable new levels of speed, simplicity and reliability for backup and recovery while reducing both primary and data protection costs. 

A wide range of Fortune 1000 enterprises across verticals like retail, oil and gas, manufacturing, services, consumer goods, healthcare and banking as well as government customers have done their first storage deployments on public clouds using StorSimple,” said Ursheet Parikh, StorSimple co-founder and CEO. “For these customers, the choice comes down to continuing status quo or working to leverage the cloud, and this disruption has led to the emergence of the cloud-integrated enterprise storage market segment. We are leading this disruption with our award-winning products that integrate the cloud with enterprise storage infrastructure and processes.

“The StorSimple solution automatically stores inactive data and snapshots from our SAN in the cloud, which has made a huge difference in the amount of time we spend managing storage,” said Luke Gracie director of information technology at InventHelp, “The cost is comparable to what you’d spend for a traditional SAN array, but you get additional features such as deduplication, compression, tiering and cloud-based disaster recovery – all with a single system.”

The second-generation of StorSimple appliances, the 5020, 5520, 7020 and 7520, include a number of important new capabilities in the following areas:

Higher local capacity and greater performance

The new appliances provide up to 100TB of usable local storage, and include higher capacity controllers with NVRAM support, along with software optimizations that offer an order of magnitude performance increase over previous versions and increased local storage capacity with enterprise SSD and SAS. As a result, customers can leverage cloud-integrated enterprise storage across larger workloads and a broader range of applications.

Cloud Data Management

StorSimple enables record-breaking times for application data recovery from cloud storage – up to 100TB of data per day with a single StorSimple appliance over a 50Mbps WAN link. In contrast, traditional cloud-based backup would take over 90 days to restore 100TB of data, while using twice the bandwidth (100Mbps). When coupled with StorSimple’s ability to store data in application-level (vs. backup) format, these performance improvements enable enterprises to confidently leverage the cloud for backup and restoring primary business data.

 

To improve customers’ cloud resiliency and vendor diversification, StorSimple appliances now can store complete sets of data across two different cloud providers or regional locations. As a result, customers can use one provider or geographic location for primary cloud storage and another for backup – using a single StorSimple appliance and the CloudClone feature. Expanded cloud provider support now includes storage services from Google, HP and Rackspace, as well as Amazon’s Reduced Redundancy Storage (RRS).

Enterprise-class Platform

StorSimple’s new appliances include an expanded set enterprise-level operational and management capabilities. To maximize application availability, customers have the ability to non-disruptively upgrade from 1.0 to 2.0 system software – allowing applications and business processes to run continuously while StorSimple appliances are being updated. IT teams gain additional benefit through reduced management and planning time required for system updates.

StorSimple 5020 and 7020 appliances with software version 2.0 have already achieved VMware Ready certification and the 5520 and 7520 are expected to achieve the same certification in Q2 2012.

Pricing and Availability

The StorSimple 5020, 5520, 7020 and 7520 appliances are available immediately. Pricing starts at $40,000. For more information please go to http://www.storsimple.com/cloud-integrated-enterprise-storage.

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.


StorSimple Integrates Enterprise Data Centers with Google Cloud Storage

  
  
  
  
  
  

StorSimple delivers the first VMware certified cloud gateway for Google Cloud Storage

Santa Clara, Calif. – March 6, 2012 – StorSimple, a leading provider of cloud-integrated enterprise storage, today announced availability of its enterprise appliance for the Google Cloud Storage service. StorSimple’s support for Google Cloud Storage extends the capabilities of Google’s enterprise customer base, enabling organizations with VMware environments to fully utilize the Google cloud for data storage with integrated backup, archival and disaster recovery. StorSimple is the only enterprise appliance that is VMware certified and was named a finalist for the Best of VMworld 2011.  

Google Cloud Storage is a RESTful service for storing and accessing data on Google infrastructure. The service combines the performance and scalability of Google's cloud with advanced security and sharing capabilities.  

“We see significant value in what StorSimple delivers to extend our reach to enterprises using VMware connected to the cloud,” said Martin Buhr, head of technology partnerships for Google’s cloud infrastructure offerings. “We are pleased to offer customers a VMware certified solution that enhances the performance, scalability and security of storage using Google Cloud Storage and StorSimple.”   StorSimple enables enterprises to deepen their relationship with Google by using Google Cloud Storage for primary storage, live archiving, backup tape elimination and disaster recovery in a single on-premise appliance. The benefit to customers is a 60 to 80 percent reduction in the cost of storage.  

“Traditional storage infrastructure accounts for almost two-thirds of the footprint in most enterprise data centers,” said Ursheet Parikh, StorSimple co-founder and CEO. “What we do is collapse several different storage devices into a single appliance that is seamlessly integrated into cloud services like Google Cloud Storage. As a result, we bring the economics of the cloud to virtualized data centers, empowering enterprises to tap into the billions of dollars invested in Google data centers. We are excited to bring the benefits of Google Cloud Storage to our customers.”  

For more information or to sign up, please visit: http://www.storsimple.com/googlecloudstorage/

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist. The StorSimple 5010 and 7010 appliances were named 2011 Products of the Year in the Storage Systems category by Storage magazine/SearchStorage.com.  

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Agency Contact: ​ Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

StorSimple and Microsoft Extend Partnership for Enterprise Cloud Storage

  
  
  
  
  
  

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StorSimple selected as hardware partner for Microsoft Technology Center alliances program to bring full range of storage capabilities and resources to Azure platform

Santa Clara, Calif. – Feb. 28, 2012 – StorSimple, the leading provider of cloud integrated enterprise storage for Windows and VMware environments, today announced its selection as a hardware partner for the Microsoft Technology Center (MTC) alliances program. StorSimple cloud storage appliances integrate locally deployed Microsoft applications, including Exchange and SharePoint, to the Azure cloud storage platform. As a member of the MTC alliance program, StorSimple is available to customers at MTCs across the country.

“We select industry leaders in hardware and software for the Microsoft Technology Center alliances program to give our customer access to innovative solutions,” said Chuck McCann, Worldwide MTC alliances program director. “We’re excited to add StorSimple, whose integrated approach to enterprise cloud storage enables our customers to achieve the full benefit of the Azure platform.”

StorSimple has led the market in the development of cloud integrated enterprise storage that automatically tiers data to the cloud for primary storage, archiving, backup and disaster recovery. StorSimple offers the only cloud storage appliance that is certified by Microsoft and has been proven to reduce the cost of traditional storage by up to 80 percent. The StorSimple solution does not require rewriting Microsoft applications and provides key business continuity features such as cloud snapshots and cloud clones, coupled with military-grade encryption.

“Our strong alliance with Microsoft has provided an opportunity for us to reach Microsoft customers and connect them to the Microsoft cloud,” said Ursheet Parikh, co-founder and CEO of StorSimple. “Most MTC locations in the U.S. are now equipped and enabled to demonstrate how customers can reduce their storage costs by 60 to 80 percent using Windows Azure and StorSimple.”

The induction to the MTC alliances program continues an established and prosperous partnership between StorSimple and Microsoft. StorSimple also participates in the Microsoft BizSpark program and was named the Microsoft BizSpark Partner of the Year in 2011. The partnership enables enterprises to deploy Azure for the full spectrum of storage capabilities.

About StorSimple
StorSimple (www.storsimple.com) is the leader in cloud integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist.

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

StorSimple Awarded Storage Systems Product of the Year by Storage Magazine / SearchStorage.com

  
  
  
  
  
  

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StorSimple 5010/7010 Appliance Tops Storage System Category; Recognized for Innovation, Ease of Use, Functionality and Value

Santa Clara, Calif. – Feb. 15, 2012 – StorSimple, the leading provider of cloud integrated enterprise storage for Windows and VMware environments, received top honors in the storage systems categoryfor Storage magazine/SearchStorage.com’s 2011 Product of the Year award. The StorSimple 5010 and 7010 products were awarded Gold in the category from among eleven finalists. The previous year StorSimple received the silver award in the same category with its StorSimple 1010 appliance.

According to magazine/SearchStorage.com, over 200 products were nominated in six categories. The storage system category covers Fibre Channel (FC) and iSCSI storage-area networks (SAN), network-attached storage (NAS), multiprotocol systems, direct-attached storage (DAS), hard disk drives, solid-state storage, disk controllers, caching appliances, storage virtualization appliances and cloud storage gateway appliances. Products were judged by a panel of users, analysts, consultants, and Storage magazine and SearchStorage.com editors. Products were rated based on innovation, performance, ease of integration into environment, ease of use and manageability, functionality and value.

The StorSimple appliance was the only cloud solution among the finalists in the category, and the only cloud integrated enterprise storage product across the award. StorSimple’s integrated approach to enterprise cloud storage is up to 80 percent more cost effective than traditional storage area network (SAN) approaches. The judges recognized StorSimple’s “automated tiering to cloud storage with built-in dedupe/compression reducing cloud storage usage fees” as a “key advantage.” In addition, judges said the appliances are a “good way to splice in cloud storage capacity without tremendous disruption or effort.”

“Placing Gold for an award that is a staple of the storage industry is a tremendous honor,” said Ursheet Parikh, CEO of StorSimple, “We mostly compete against the status quo, and the fact that the award recognizes us as better than status quo should signal to the market that it’s time to think about cloud-integrated storage. If any company is thinking about cloud, it should think StorSimple.”

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist.

 

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

Marc Farley Joins StorSimple To Lead Customer Community Growth

  
  
  
  
  
  

Storage Industry Evangelist Brings Experience from HP, 3PAR and EqualLogic; Sees Opportunity Around Next Growth Wave

Santa Clara, Calif. – Feb 01, 2012 – StorSimple today announced that industry visionary Marc Farley has joined the company.  In the last year, StorSimple business grew exponentially because of the fact that CIOs, from Enterprise companies like BMC Software to mid-sized customers like the Sundance Institute, are rushing to extend their data centers and storage infrastructures to the cloud. Given the benefit that cloud architectures can provide to customers, StorSimple’s focus is accelerating the growth of this community. To help lead this effort, Marc Farley joins the company as Senior Director of Community and Customer Programs.

“Throughout my career I’ve tried to identify the technologies and companies with the potential to be change agents for the rest of the industry, “said Farley. “This included the opportunity with EqualLogic with its Ethernet-based iSCSI storage followed by the groundbreaking virtualized utility storage architecture at 3PAR.”  

Farley continued, “Many believe cloud integration with enterprise storage will bring the next sweeping change to our industry. StorSimple has developed extremely sophisticated and powerful technology to pursue this opportunity. More importantly, the StorSimple team is committed to building a customer-centric organization, and I’m extremely excited to join them and put my shoulder to the wheel. ”  

StorSimple is the leading provider of cloud integrated enterprise storage for Windows and VMware environments.  The company gains Marc’s deep industry experience, which ranges from authoring early seminal books on storage area networks (SANs), building customer communities in similar positions with HP, 3PAR, Dell and EqualLogic, and being a passionate industry evangelist through such vehicles as the Infosmack podcast and various video channels. “Our business is fueled by two trends,” said Ursheet Parikh, StorSimple co-founder and CEO. “The first is companies that want to build their own ‘iCloud for the enterprise’ and need the cloud data controller to do that. The second is that for tier 2 and tier 3 primary data, enterprise customers are more than willing to consolidate the different sorts of storage that are used to manage data into a single solution. This is cloud integrated enterprise storage, and we will grow the community around this category. I’m tremendously excited that we have Marc Farley on our team to lead this charge.”

StorSimple recently was selected as finalist for Storage magazine’s Product of the Year award in the storage systems category and was the only cloud integrated enterprise storage appliance recognized. In addition, the company was recognized as a 2012 Cloud Computing Excellence Award winner. These are the latest of numerous awards achieved on the basis of its innovative products and customer adoption.

To read more about this move, please go to Farley’s blog post and follow him on Twitter @metafarley.

About StorSimple

StorSimple (www.storsimple.com) is the leader in cloud-integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist.  

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Agency Contact: ​​​ Amanda Breeding Lois Paul and Partners (617) 986-5731 Amanda_Breeding@lpp.com

StorSimple Selected as Product of the Year Finalist by Storage Magazine

  
  
  
  
  
  

StorSimple 5010/7010 Appliance Recognized for Unique Integrated Approach to Cloud Storage with High-Availability, SAS Tier and Non-Disruptive Upgrades

Santa Clara, Calif. – Jan. 24, 2012StorSimple, the leading provider of Cloud Integrated Enterprise Storage for Windows and VMware environments, today announced that its 5010 and 7010 cloud storage gateway appliances have been selected as 2011 Product of the Year finalists in the Storage Systems category by Storage magazine and SearchStorage.com for the second consecutive year. StorSimple was selected from over 200 entries for the quality of its enterprise-grade appliances, which integrate multiple storage devices into one, dramatically reducing infrastructure costs.

The award recognizes the success of StorSimple’s integrated approach to enterprise cloud storage, using an on-premise appliance to automatically tier data to the cloud for primary storage, archiving, backup and disaster recovery. The 5010 and 7010 models add high-availability, non-disruptive upgrades and a SAS tier to go with the SSD and cloud tiers in the original StorSimple 1010 appliance. StorSimple 5010 and 7010 are still the only cloud integrated storage appliances that are certified by both VMware and Microsoft, and have been proven to reduce the cost of traditional storage by up to 80 percent. The StorSimple solution does not require rewriting applications and provides key business continuity features such as cloud snapshots and cloud clones coupled with military grade encryption.

“2011 was a seminal year for StorSimple where our 5010 and 7010 cloud integrated storage appliances have been adopted by mainstream enterprise customers in the finance, oil & gas, government, media, engineering, healthcare and manufacturing verticals to bring the economics of cloud services to enterprise data centers.” said Ursheet Parikh, CEO of StorSimple, “Being the only cloud integrated storage solution in the Storage Magazine Product of the Year storage systems category is a tremendous honor . It validates what we have been hearing from our customers, that we are offering a valuable product for achieving the full benefit of cloud storage. Enterprises with large storage requirements that do not have the budget to continuously invest in SAN purchases need solutions that help enable cloud storage.”

In its ninth year, the Storage Magazine/SearchStorage.com Product of the Year Awards are a staple in the storage industry. The storage system category covers Fibre Channel (FC) and iSCSI storage-area networks (SAN), network-attached storage (NAS), multiprotocol systems, direct-attached storage (DAS), hard disk drives, solid-state storage, disk controllers, caching appliances, storage virtualization appliances and cloud storage gateway appliances. Finalists are listed alphabetically. Other finalists include EMC Corp. Symmetrix VMAXe Storage System, Gridstore Inc. GS-1000 Scale-out NAS Storage System and XIO Hyper ISE. Winners – a gold, silver and bronze - will be announced in the February issue of Storage magazine.


About StorSimple
StorSimple (www.storsimple.com) is the leader in cloud integrated enterprise storage for Windows and VMware environments. StorSimple securely and transparently integrates cloud storage for on-premises applications and offers a single appliance that delivers high-performance tiered local and cloud storage, live archiving, cloud-based data protection and disaster recovery, reducing cost by up to 80 percent compared to traditional enterprise storage. StorSimple has uniquely achieved the most stringent “Certified for Windows Server 2008” and VMware Ready certifications, and was named the Microsoft BizSpark Partner of the Year 2011 and a Best of VMworld 2011 Finalist.

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Agency Contact:
Amanda Breeding
Lois Paul and Partners
(617) 986-5731
Amanda_Breeding@lpp.com

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